Paid Advertising Melbourne
Reach the Right People at the Right Time
Generate More Leads with Strategic Paid Advertising
Paid advertising is one of the fastest ways to increase your visibility, attract qualified leads and grow your business. Whether you're launching a new product, promoting a service or looking to increase enquiries, a well-managed advertising campaign can deliver measurable results.
At Shelley Marketing, we develop data-driven advertising strategies across Google Ads, Facebook and Instagram. Every campaign is tailored to your business objectives, target audience and budget, ensuring your marketing investment is working as effectively as possible.
Unlike many agencies, we believe in transparent pricing, clear reporting and ongoing optimisation. You'll always know where your advertising budget is being invested and how your campaigns are performing.
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Book an Initial Marketing Consultation
Our Paid Advertising Services
Google Ads
Appear in front of customers actively searching for your products and services through professionally managed Google Search campaigns.
Meta Advertising
Reach your ideal audience across Facebook and Instagram using highly targeted advertising campaigns designed to generate enquiries and increase brand awareness.
Ad Copy & Creative
Effective advertising combines compelling messaging with eye-catching creative. We develop engaging ad copy and work with professional graphics and video to improve campaign performance.
Landing Page Optimisation
Advertising is only as effective as the page visitors land on. We create and optimise landing pages designed to increase conversions and improve your return on investment.
Campaign Monitoring & Reporting
We continually review campaign performance, optimise targeting, refine creative and provide transparent reporting so you can see exactly how your advertising is performing.
UGC Content Creation
Create authentic, engaging content that builds trust and drives results.
Our UGC-style videos and imagery are designed for social media, paid advertising and website campaigns.
Why Invest in Paid Advertising?
Paid advertising helps your business reach customers who are actively searching for your products or services or fit your ideal customer profile.
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Benefits include:
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Generate qualified leads faster
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Increase brand awareness
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Reach highly targeted audiences
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Drive more website traffic
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Launch new products and services
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Retarget previous website visitors
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Scale campaigns as your business grows
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Track measurable results
Why Choose Shelley Marketing?
Many businesses find SEO confusing because they don't know what work is being completed or how it's contributes to their business goals.
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At Shelley Marketing, we believe SEO should be transparent, measurable and aligned with your overall marketing strategy. You'll receive clear deliverables, regular reporting and practical recommendations, so you always understand what you're investing in and the value it's delivering.
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Rather than focusing on shortcuts, we take a long-term approach that combines quality content, technical optimisation and strategic planning to improve your online visibility and support sustainable business growth.
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Build your ongoing Marketing program
Marketing isn't a one-off project. To build brand awareness, generate leads and grow your business, you need consistent marketing that evolves with your goals.
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Shelley Marketing's Ongoing Marketing Program provides strategic marketing support through a flexible monthly partnership.
Acting as an extension of your business, we deliver ongoing strategy, content, SEO and digital marketing to keep your business moving forward.
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Whether you need a marketing services support each month or a fully managed marketing solution, we'll tailor a program to suit your business and budget.
Paid Package Options
Every business has different advertising goals, budgets and target audiences. That's why we offer flexible paid advertising packages that can be tailored to your needs.
Whether you're launching your first campaign or looking for ongoing campaign management, our transparent pricing allows you to choose the services that best support your business, without hidden fees or confusing agency retainers.
2,500 Australian dollars- 1,200 Australian dollars
1,277 Australian dollars
1,277 Australian dollars
Google Ads Management and Meta Ads Management is based is a monthly price excluding Ad Spend.
Not Sure Which Package is Right for You?
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We'll help you choose the right advertising solution based on your business goals, target audience and budget. As your business grows, your campaigns can be expanded and optimised to maximise performance and return on investment.
Looking for a complete marketing solution? Our Ongoing Marketing Program combines paid advertising with SEO, social media, website management and strategic marketing support to help your business grow through one flexible monthly partnership.
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Book an Initial Marketing Consultation to discuss the best paid advertising strategy for your business.
Our Paid Advertising Process
Discovery
We learn about your business, goals and ideal customers.
Strategy
A tailored advertising strategy is developed based on your objectives and budget.
Campaign Setup
We build your campaigns, create compelling ads and configure tracking.
Optimisation
Campaigns are continuously monitored and refined to improve performance.
Reporting
Receive regular reports with campaign insights, recommendations and measurable results.
Transparent Pricing Promise
✓ No hidden costs
✓ Clearly defined deliverables
✓ Flexible monthly support
✓ Scale your services as your business grows
Frequently Asked Questions
What is paid advertising?
Paid advertising is a digital marketing strategy where businesses pay to display advertisements on platforms such as Google, Facebook, Instagram and LinkedIn. It allows you to reach people who are actively searching for your services or match your ideal customer profile.
Which advertising platform is best for my business?
The right platform depends on your business goals, target audience and budget. Google Ads is ideal for capturing existing demand, while Meta and LinkedIn advertising are excellent for building awareness, generating leads and targeting specific audiences.
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How much should I spend on advertising?
Your advertising budget will depend on your industry, competition and objectives. During your Initial Marketing Consultation, we'll recommend a budget that aligns with your goals while ensuring your investment is used effectively.
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Do I own my advertising accounts?
Yes. We believe in transparency and recommend that your business owns its advertising accounts. This gives you full visibility and control over your campaigns and data.
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Do you provide monthly reporting?
Absolutely. You'll receive clear reports outlining campaign performance, key metrics, completed work and recommendations for ongoing improvement.
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Can paid advertising be included in the Ongoing Marketing Program?
Yes. Paid advertising can be incorporated into your Ongoing Marketing Program alongside SEO, website management, content marketing, social media and strategic marketing support, providing a complete marketing solution under one flexible monthly program.
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How often are campaigns optimised?
Campaigns are monitored regularly and optimised throughout the month based on performance, audience behaviour and campaign objectives to maximise results.
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Can you create the advertisements too?
Yes. We can develop advertising copy, graphics, photography and video content to support your campaigns and ensure your messaging aligns with your brand.
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Why choose Shelley Marketing for SEO?
Shelley Marketing takes a strategic, transparent approach to SEO. Rather than focusing on quick fixes, we develop long-term SEO strategies that combine quality content, technical optimisation and ongoing improvements. You'll work directly with an experienced marketing professional, receive regular reporting and always know exactly what's included in your investment.
