UCG Videos 9
UGC Videos (User-Generated Content)
Build trust, increase engagement and create authentic connections with your audience through professionally produced UGC videos.
UGC (User-Generated Content) videos feature real creators showcasing your products, services or brand in a natural and relatable way. This style of content is highly effective because it feels authentic, trustworthy and less like traditional advertising.
UGC videos are ideal for social media, Meta Ads, websites, landing pages and email marketing campaigns.
Benefits
Builds trust and credibility with potential customers
Creates authentic and relatable content
Increases social media engagement
Improves advertising performance and conversion rates
Showcases products and services in a real-world setting
Generates fresh content for multiple marketing channels
Strengthens brand awareness and customer connection
Complements your social media and advertising strategy
Package Includes
Professionally produced UGC videos
Real content creators matched to your campaign requirements
Strategic content recommendations
Video editing and optimisation
Content approval prior to publication
Suitable for organic and paid marketing campaigns
Available Quantities
UGC video packages are available in multiple quantities to suit your marketing goals and content requirements.
Whether you require a small collection of videos for a campaign launch or ongoing content for advertising and social media, Shelley Marketing can recommend the most suitable package for your business.
Recommended with Meta Ads & Short-Form Video
UGC content is particularly effective when used alongside:
Meta Ads Management
Google & Meta Ads Campaigns
Instagram Growth Packages
Short-Form Video Content
Landing Pages
Email Marketing Campaigns
Strategic Marketing Support
Shelley Marketing provides strategic oversight to ensure your UGC content aligns with your business objectives, target audience and broader marketing strategy.
Marketing Support Package hours can be used for:
Campaign planning
Content brief development
Audience targeting recommendations
Creative direction
Campaign reporting and analysis
Integration with advertising and social media strategies
The Shelley Marketing Difference
UGC content works best when it's part of a coordinated marketing strategy rather than standalone content.
By combining:
Strategic marketing guidance from Shelley
Professional UGC creators
Advertising and social media strategy
Landing pages and conversion optimisation
Reporting and performance analysis
you create authentic content that not only attracts attention but also helps convert viewers into customers.
Please note that pricing doesn't include obtaining raw footage. Based on your package Shelley Marketing will propose practical solutions that align with your goals.
Contact Shelley Marketing to discuss your campaign objectives and recommended UGC package options.
Content Approval & Strategic Oversight
All content produced through Shelley Marketing and its delivery partners is strategically planned to align with your business goals, target audience and marketing objectives.
Clients have the option to review and approve content, designs and marketing materials before they are published. Approval timeframes will be agreed upon during onboarding to ensure content schedules remain on track.
While clients retain final approval of content, Shelley Marketing provides strategic oversight across all marketing activity, ensuring recommendations, messaging and deliverables align with best-practice marketing principles and your agreed business objectives.
Shelley Marketing works as an extension of your business, providing ongoing guidance, quality control and strategic direction to maximise the effectiveness of your marketing investment and deliver the best possible outcomes.
Monthly Subscription Services
All Shelley Marketing services are provided on a monthly subscription basis and are billed in advance.
As marketing strategy, content planning, campaign development and resource allocation are undertaken in advance, no refunds will be provided once payment has been received.
Marketing activity is typically planned, scheduled and coordinated at least one month ahead. This includes strategic planning, content creation, campaign development, supplier coordination and resource allocation. As a result, subscription fees are non-refundable, regardless of whether all services or allocated hours have been utilised during the billing period.
Upgrades, Downgrades & Cancellations
Clients may upgrade, downgrade or cancel their subscription at any time by providing a minimum of four weeks' written notice.
Any changes to service levels will take effect after the completion of the notice period unless otherwise agreed in writing.
All fees remain payable during the notice period, and services will continue to be delivered as scheduled.
Client Responsibilities
Clients are responsible for providing approvals, feedback and required business information within agreed timeframes. Delays in providing these items do not entitle the client to a refund, credit or extension of services.
By engaging Shelley Marketing, clients acknowledge that strategic planning, content development and marketing resources are allocated in advance and therefore subscription fees are non-refundable.
